Introduction to Email Marketing

ESL news-based lesson plan

Lesson Overview

In this ESL lesson for Marketing and Advertising, students are introduced to the fundamentals of Email market in part 1 of a 3 part lesson on Email Marketing. 

It focus on practicing key skills related to reading, speaking, collaboration and critical thinking.  You will need at least 90 minutes to complete this lesson, if used as a flipped ESL lesson. However, lesson can run up to 3 hours ( consider two  90-minute lessons or for university teachers adjust as needed).

While targeting intermediate and upper-intermediate language learners of English, it is highly adaptable as it have been purposely designed to faciliate mixed-levelled classes. This includes in a tertiary institution such as a university or within a professional environment, targeting professionals.

Lesson Includes

Quick Info

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